Blab Crypto
Binance Celebrates Nine Years with 323 Million Users and $156 Trillion in Trading Volume
On 14 July 2026, Binance celebrated its ninth anniversary, revealing that it now serves more than 323 million registered users across more than 100 countries. The exchange also disclosed a cumulative trading volume of $156 trillion on all its products—a 7.8 % increase from the end of 2025.
The user base represents roughly 43 % of the estimated 741 million people worldwide who own cryptocurrency, according to Binance’s own data. The company said its registered users grew by about 7 % during the first half of 2026, a rate it attributes to broader mainstream acceptance of digital assets.
Institutional participation has followed a similar upward trend. Binance reported a 9 % rise in institutional users in the first half of the year, describing the change as sustained long‑term engagement rather than short‑term speculation. Institutional traders now contribute to the $156 trillion figure, reflecting the platform’s growing appeal to professional investors.
Aligning with its goal of becoming a multi‑asset financial hub, Binance has expanded beyond cryptocurrency into traditional financial products. Since March 2026, its stock trading, exchange‑traded fund (ETF) and pre‑IPO perpetual offerings have generated more than $80 billion in monthly trading volume. The platform leverages blockchain‑based infrastructure to settle stablecoin trades and offers 24‑hour market access.
The direct stock trading service, launched in June 2026, surpassed $1 billion in assets under management (AUM) within 30 days and recorded over $3 billion in cumulative trading volume. Binance’s tokenized U.S. securities product, bStocks, exceeded $100 million in AUM within two weeks of launch, with nearly half of the trading occurring outside standard U.S. market hours.
Binance’s leadership said the expansion into stocks, ETFs and tokenized securities aligns with its long‑term ambition of becoming a global financial super‑app that combines trading, payments, savings and investment services on a single platform. The company believes that blockchain infrastructure can improve access to financial markets, especially in regions underserved by conventional institutions, and has set a target of reaching more than three billion users worldwide.
Co‑Chief Executive Officer Yi He said the growth reflects a broader transformation in how people access financial services, noting that cryptocurrency ownership has expanded dramatically over the past nine years. Co‑CEO Richard Teng added that the move into traditional financial products is aimed at giving users broader access to global markets while maintaining the trust of its growing customer base.
To commemorate its anniversary, Binance launched a global campaign titled “Built by You.” The initiative includes up to $4.5 million in rewards and an interactive experience featuring nine virtual landmarks that represent different parts of the Binance ecosystem.
The announcement underscores Binance’s continued focus on scaling its user base and product offerings while leveraging blockchain technology to deliver new financial services. The company’s next steps include further development of its TradFi products, ongoing enhancements to its trading platform, and continued outreach to institutional and retail users as it works toward its three‑billion‑user goal.
As of the latest update, Binance remains the largest cryptocurrency exchange by trading volume and is actively broadening its footprint into traditional finance, positioning itself as a comprehensive digital‑asset and financial services provider.
The user base represents roughly 43 % of the estimated 741 million people worldwide who own cryptocurrency, according to Binance’s own data. The company said its registered users grew by about 7 % during the first half of 2026, a rate it attributes to broader mainstream acceptance of digital assets.
Institutional participation has followed a similar upward trend. Binance reported a 9 % rise in institutional users in the first half of the year, describing the change as sustained long‑term engagement rather than short‑term speculation. Institutional traders now contribute to the $156 trillion figure, reflecting the platform’s growing appeal to professional investors.
Aligning with its goal of becoming a multi‑asset financial hub, Binance has expanded beyond cryptocurrency into traditional financial products. Since March 2026, its stock trading, exchange‑traded fund (ETF) and pre‑IPO perpetual offerings have generated more than $80 billion in monthly trading volume. The platform leverages blockchain‑based infrastructure to settle stablecoin trades and offers 24‑hour market access.
The direct stock trading service, launched in June 2026, surpassed $1 billion in assets under management (AUM) within 30 days and recorded over $3 billion in cumulative trading volume. Binance’s tokenized U.S. securities product, bStocks, exceeded $100 million in AUM within two weeks of launch, with nearly half of the trading occurring outside standard U.S. market hours.
Binance’s leadership said the expansion into stocks, ETFs and tokenized securities aligns with its long‑term ambition of becoming a global financial super‑app that combines trading, payments, savings and investment services on a single platform. The company believes that blockchain infrastructure can improve access to financial markets, especially in regions underserved by conventional institutions, and has set a target of reaching more than three billion users worldwide.
Co‑Chief Executive Officer Yi He said the growth reflects a broader transformation in how people access financial services, noting that cryptocurrency ownership has expanded dramatically over the past nine years. Co‑CEO Richard Teng added that the move into traditional financial products is aimed at giving users broader access to global markets while maintaining the trust of its growing customer base.
To commemorate its anniversary, Binance launched a global campaign titled “Built by You.” The initiative includes up to $4.5 million in rewards and an interactive experience featuring nine virtual landmarks that represent different parts of the Binance ecosystem.
The announcement underscores Binance’s continued focus on scaling its user base and product offerings while leveraging blockchain technology to deliver new financial services. The company’s next steps include further development of its TradFi products, ongoing enhancements to its trading platform, and continued outreach to institutional and retail users as it works toward its three‑billion‑user goal.
As of the latest update, Binance remains the largest cryptocurrency exchange by trading volume and is actively broadening its footprint into traditional finance, positioning itself as a comprehensive digital‑asset and financial services provider.
