At the 2026 Stablecoin Conference in Mexico City, Bitso unveiled a striking 81% year‑over‑year surge in stablecoin usage among its business customers. While the exchange withheld total transaction volumes, the figure was highlighted alongside other metrics that underscore the growing influence of digital assets in Latin America’s financial landscape.

During the first half of 2026, Bitso’s institutional platform welcomed more than 1,900 clients, according to the company’s own data. Over sixty percent of these firms were traditional banks or other financial institutions. In the same presentation, Bitso noted that stablecoins had eclipsed Bitcoin as the most purchased digital asset in the region—a first‑time milestone.

"The convergence of traditional banking and digital‑asset services is being driven by global banking giants and established fintechs on one side, and by digital‑asset firms expanding into regulated financial services on the other," said CEO and co‑founder Daniel Vogel. "This trend validates Bitso’s strategy of positioning itself as a bridge between the two worlds."

Founded in 2014, Bitso operates retail and institutional services across Mexico, Brazil, Argentina and Colombia, and offers institutional connectivity to Chile, Peru, the United States and Europe. The company has positioned itself as a key player in the region’s move toward what it calls "Hybrid Finance"—the integration of decentralized digital assets with traditional financial infrastructure.

Stablecoins are increasingly employed for cross‑border payments, treasury management and professional trading. Bitso’s own stablecoin, MXNB, is issued on the XRP Ledger, a permissioned distributed exchange that supports regulated liquidity. The platform’s use of the XRP Ledger is part of a broader strategy to deliver faster, cheaper cross‑border payments between the United States and Mexico.

The 81% jump in stablecoin usage aligns with broader market observations. In 2025, Bitso’s business segment was cited as Latin America’s leading institutional digital‑asset infrastructure provider, reporting a transaction volume of US$6.7 billion and a client base of over 1,900 enterprises.

The conference also highlighted stablecoins’ importance for institutional clients. With regulated stablecoins, banks and other financial institutions can now settle and manage liquidity using digital assets while remaining compliant with local regulations.

Bitso’s data suggest that traditional banks are actively incorporating stablecoins into their payment and treasury workflows. The fact that stablecoins have overtaken Bitcoin in purchase volume indicates a preference shift toward assets that offer price stability and regulatory clarity.

The company’s emphasis on hybrid finance aligns with global trends. In 2025, several large banks announced plans to integrate stablecoin solutions into their cross‑border payment offerings. Bitso’s infrastructure, which supports instant local‑currency payments, positions it to capture a share of this expanding market.

While Bitso did not disclose specific transaction amounts, the reported increase in usage and the number of institutional clients signal a clear movement toward a more integrated financial system that blends traditional banking with digital‑asset technology.

Vogel reiterated that the convergence validates Bitso’s strategic focus and emphasized the importance of partnerships among banks, fintechs and digital‑asset firms for building a robust, regulated ecosystem.

In summary, Bitso’s announcement at the 2026 Stablecoin Conference underscores a significant shift in Latin America’s financial landscape. Stablecoins are gaining traction among institutional clients, surpassing Bitcoin in purchase volume for the first time in the region. The company’s hybrid‑finance approach, combined with its institutional connectivity across multiple countries, positions it to play a leading role in the evolving digital‑asset ecosystem.

The next steps for Bitso and the broader market will likely involve further integration of regulated stablecoins into traditional banking systems, expansion of cross‑border payment solutions, and continued collaboration between banks, fintechs and digital‑asset firms to build a more resilient, hybrid financial infrastructure.