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CoinEx Launches World Cup-Themed Crypto Campaign with USDT Rewards
According to a press release issued by CoinEx on June 21 2026, the exchange has begun a month‑long campaign that ties its cryptocurrency trading platform to the 2026 FIFA World Cup. The promotion runs from June 15 to July 2 2026, overlapping the World Cup’s group‑stage and knockout phases.
The campaign is structured around a futures trading competition, a newcomer welcome offer, and a series of social‑media contests. CoinEx says the goal is to “bring the ultimate global arena where football passion meets crypto trading” and to reward users who engage with the platform during the tournament.
Futures Trading Sprint The core event is a futures trading sprint that begins on June 15 and ends on July 2. Participants who reach a cumulative futures trading volume of 1,000 USDT during the period automatically qualify for the leaderboard. CoinEx announced a total prize pool of 30,000 USDT, to be divided among the highest‑ranking traders. The press release notes that the competition is “not about the size of your wallet; it’s about your market strategy.”
Newcomer Welcome Reward CoinEx also offers a welcome package for new users who join during the World Cup cycle. The reward, capped at 100 USDT, is earned by completing a set of simple tasks. The exchange directs interested participants to a dedicated page on its website.
Social‑Media and Community Events In addition to trading, CoinEx has launched five community‑focused contests on its X (formerly Twitter) account:
1. PredictTheWinner – Users predict the outcome of upcoming matches, retweet the official post, and comment with their chosen team. The first prediction event is live. 2. MyMatchSetup – Participants post a photo of their match‑viewing setup that includes a screen or gear and a visible CoinEx element. The pool for this event is 300 USDT. 3. MatchdayMemes – Creators submit memes that blend crypto and football culture. The prize pool is 300 USDT. 4. FlagsOnTheStreet – Users share photos of World Cup flags in their local environment. Ten randomly selected entries win 50 USDT each from a 300 USDT pool. 5. ChooseYourJersey – CoinEx released three limited‑edition World Cup jerseys—The Believer, The Contender, and The Champion. Participants vote in an official poll and explain why the design matches their trading spirit. The event’s prize pool is 600 USDT.
CoinEx emphasizes transparency, reliability, and accessibility in the promotion, stating that the World Cup “lasts for a month, but the drive to push forward, compete, and win is embedded in our brand DNA since 2017.”
Background on CoinEx and the World Cup CoinEx is a global cryptocurrency exchange founded in 2017 by the mining pool ViaBTC. The platform offers spot and futures trading and issues the CoinEx Token (CET) for fee discounts, staking, and governance. The 2026 FIFA World Cup, the tournament’s 23rd edition, began on June 11 and will conclude on July 19 in the United States, Mexico, and Canada.
USDT and Futures Context USDT, the Tether stablecoin, serves as the base currency for the futures trading competition and the reward payouts. Futures contracts on CoinEx allow traders to speculate on the price of cryptocurrencies with leverage, a feature that attracts both retail and institutional participants.
Conclusion CoinEx’s World Cup‑themed campaign is a marketing initiative that blends sports enthusiasm with crypto trading incentives. The promotion, which ends on July 2 2026, offers a 30,000 USDT futures prize pool, a 100 USDT welcome reward, and several social‑media contests totaling over 1,500 USDT in prizes. The exchange’s announcement, issued through a GlobeNewswire press release, highlights the event’s alignment with the global reach of the World Cup and its ongoing commitment to community engagement.
The campaign’s success will depend on user participation during the tournament’s 104 matches and the exchange’s ability to maintain transparent and reliable reward distribution. CoinEx has not yet disclosed any regulatory or compliance updates related to the promotion.
The campaign is structured around a futures trading competition, a newcomer welcome offer, and a series of social‑media contests. CoinEx says the goal is to “bring the ultimate global arena where football passion meets crypto trading” and to reward users who engage with the platform during the tournament.
Futures Trading Sprint The core event is a futures trading sprint that begins on June 15 and ends on July 2. Participants who reach a cumulative futures trading volume of 1,000 USDT during the period automatically qualify for the leaderboard. CoinEx announced a total prize pool of 30,000 USDT, to be divided among the highest‑ranking traders. The press release notes that the competition is “not about the size of your wallet; it’s about your market strategy.”
Newcomer Welcome Reward CoinEx also offers a welcome package for new users who join during the World Cup cycle. The reward, capped at 100 USDT, is earned by completing a set of simple tasks. The exchange directs interested participants to a dedicated page on its website.
Social‑Media and Community Events In addition to trading, CoinEx has launched five community‑focused contests on its X (formerly Twitter) account:
1. PredictTheWinner – Users predict the outcome of upcoming matches, retweet the official post, and comment with their chosen team. The first prediction event is live. 2. MyMatchSetup – Participants post a photo of their match‑viewing setup that includes a screen or gear and a visible CoinEx element. The pool for this event is 300 USDT. 3. MatchdayMemes – Creators submit memes that blend crypto and football culture. The prize pool is 300 USDT. 4. FlagsOnTheStreet – Users share photos of World Cup flags in their local environment. Ten randomly selected entries win 50 USDT each from a 300 USDT pool. 5. ChooseYourJersey – CoinEx released three limited‑edition World Cup jerseys—The Believer, The Contender, and The Champion. Participants vote in an official poll and explain why the design matches their trading spirit. The event’s prize pool is 600 USDT.
CoinEx emphasizes transparency, reliability, and accessibility in the promotion, stating that the World Cup “lasts for a month, but the drive to push forward, compete, and win is embedded in our brand DNA since 2017.”
Background on CoinEx and the World Cup CoinEx is a global cryptocurrency exchange founded in 2017 by the mining pool ViaBTC. The platform offers spot and futures trading and issues the CoinEx Token (CET) for fee discounts, staking, and governance. The 2026 FIFA World Cup, the tournament’s 23rd edition, began on June 11 and will conclude on July 19 in the United States, Mexico, and Canada.
USDT and Futures Context USDT, the Tether stablecoin, serves as the base currency for the futures trading competition and the reward payouts. Futures contracts on CoinEx allow traders to speculate on the price of cryptocurrencies with leverage, a feature that attracts both retail and institutional participants.
Conclusion CoinEx’s World Cup‑themed campaign is a marketing initiative that blends sports enthusiasm with crypto trading incentives. The promotion, which ends on July 2 2026, offers a 30,000 USDT futures prize pool, a 100 USDT welcome reward, and several social‑media contests totaling over 1,500 USDT in prizes. The exchange’s announcement, issued through a GlobeNewswire press release, highlights the event’s alignment with the global reach of the World Cup and its ongoing commitment to community engagement.
The campaign’s success will depend on user participation during the tournament’s 104 matches and the exchange’s ability to maintain transparent and reliable reward distribution. CoinEx has not yet disclosed any regulatory or compliance updates related to the promotion.
